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Orchestrating Success: How a Leading North American Building Materials Supplier Is Transforming their B2B Sales with RANDEMRETAIL
In the competitive B2B landscape, customer satisfaction is paramount. For a leading building materials supplier, this meant recognizing the strategic importance of a best-in-class order fulfillment solution. Faced with complex logistical challenges, including multiple warehouses, intricate shipping rules, and diverse customer needs, the company sought a solution that could streamline operations and enhance customer satisfaction.
⯈ Challenges
Managing a Complex Inventory Network
- With numerous warehouses across the country, each stocking a unique assortment of products, managing inventory levels and ensuring accurate availability information presented a significant challenge.
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Complex Shipping Logistics
- The company required a solution that could accommodate intricate shipping rules, including:
- Warehouse-specific fulfillment
Certain products could only be shipped from specific warehouses.
- Customer-specific pricing
Shipping costs varied based on customer group, product dimensions, and delivery location.
- Pallet charges
Additional charges needed to be applied for orders exceeding a certain weight or volume.
- Warehouse-specific fulfillment
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Customer Segmentation and Access Control
- The company needed to restrict product visibility and access based on customer type and group. Certain customers might only be able to order specific products or have access to limited shipping options.
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⯈ The RANDEMRETAIL Solution
To overcome these challenges, the company implemented RANDEMRETAIL’s Order Management System (OMS). Key features that proved instrumental in their success include:
Granular Inventory Management
- RANDEMRETAIL’s Location Product enabled the company to accurately map its entire warehouse network within the system, providing real-time inventory visibility and ensuring accurate order fulfillment.
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Sophisticated Shipping Rules
- The Carrier Product module facilitated the configuration of complex shipping rules, including customer-specific pricing, delivery options (including in-store pickup), and pallet charges.
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Customer-Specific Access Control
- The system enabled the company to define granular access controls, restricting product visibility and shipping options based on customer type and group.
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Intelligent Order Routing
- RANDEMRETAIL’s orchestration engine intelligently routed orders to the most efficient fulfillment location, considering factors such as inventory availability, customer location, and shipping costs. This optimization minimized delivery times and reduced operational costs.
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